Center For Responsive Schools in Turners Falls, Massachusetts
As a well-known brand, our team began by researching Center For Responsive School’s competitors in order to avoid anything too similar (and secretly make our mark the best!). In that research, we were able to establish the color scheme and typography that would set CRS and CRS Publishing apart.
The two marks compliment each other with typography choices, shape, and color. The deconstructed “C” of CRS is found reconstructed in CRS Publishing’s mark.
We’re excited to be a part of an organization that strives for equity in education. Keep an eye out for the new branding in classrooms nationwide!