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Footloose Montana

We were honored to work with Footloose Montana on a much-needed brand refresh. Their team was looking to appeal to a large audience, but specifically looking to gain new support through young parents and children. Our creative team worked diligently with stakeholders to establish a youthful, yet crisp brand identity for Footloose to utilize for many years to come.

Footloose Montana

The Design

The brand mark emerged after iterating on several versions of Footloose’s desired wolf/dog. He is both clean and soft, appealing to a wide array of Footloose supporters throughout Montana.

The color scheme is rich, saturated, and mimics several colors found in Footloose’s wildlife photography.

Additional illustrated elements have been added to the brand, including trees, stars, and clouds. These help to solidify the look of the overall brand and add playful touches to Footloose’s print and digital materials.

Are you interested in crafting an eye-catching new brand for your business or organization? We’d love to collaborate.

523 N Higgins Ave, Missoula
Donald Briggs 3 weeks ago
Because the service we received greatly exceeded our expectations; I wish more stars could be added to this Gecko review. When our firm, Briggs Architecture, relocated to Missoula in 2016, our website and brand did not reflect the desired image. Gecko listened to us, understood our mission, and helped us breakdown what seemed to be an insurmountable problem into manageable pieces and then brought it all together creatively. Gabe, Melissa, Kate and the whole Gecko team continue to update our website and manage our Google presence. They are very professional and fun to work with and I am more than happy to refer Gecko as the best provider with whom we've worked.
Rachel Van Brocklin 2 months ago
Gecko Designs is one of the best vendors I've ever hired and worked with in more than 15 years of education and advocacy communications. The work of our nonprofit organization is complex, and they have done exceptional work to help us make what we do clear to a broader external audience. Everyone we've worked with on their team has brought focus, expertise, intelligence, and fun to our work together. I look forward to many more projects with Gecko in the future!
Matt Ludin 2 months ago
Working with Gecko in managing our site (Yellowstone Forever) has been an incredibly positive experience. They have offered and implemented countless solutions and updates to our site. And provide training so that we may also implement site changes internally. They have always provided quality, professional service and in a timely manner. Couldn’t be happier.
Karen Poplawski 2 months ago
Melissa, Gabe and the entire Gecko team are supportive, efficient, and reliable. They are easy to reach and always approach each request with professionalism. Their partnership is highly valuable.
Erin Fitzgerald 8 months ago
We were so happy to find Gecko Designs at Yellowstone Forever when looking for a new company to take over management and design of our nonprofit website! They understood the intricacies of working with nonprofits and jumped right in to help us ensure our site was up to date. They are quick to come to the table to solutions and ideas, and bring the creative mindset we were looking for!