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Partnership Health Center (PHC)

As a leading provider of high quality, inclusive, and affordable healthcare in Western Montana, Partnership Health Center (PHC) needed a strong, bright, and welcoming approach to their branding. The Gecko team worked with stakeholders at PHC to establish a mark and brand guide that would move their organization into the future. Check it out!

PHC in Missoula, Montana

The Mark

PHC was on a mission to develop a brand that reflected their community. As a provider of high quality care to members of all backgrounds, including the LGBTQ+ community, the joyful and symbolic nature of the rainbow became a recurring theme. The mark itself is intended to both symbolize the medical cross and a colorful, playful butterfly. The butterfly is seen in many traditions as a representation of renewal, hope, and betterment; all principles in PHC’s work and mission.

In order to set PHC apart from other organizations in the area using “Partnership” in their names, we strove to establish a typeset that incorporated the strength of PHC’s initialism. The multiple typesets provided give the client the ability to transition their company from “Partnership Health Center” to “PHC” over the next several years.

The mark itself can be used in a multitude of ways. PHC will utilize single gradient color variations of the mark to represent each of their four service lines; medical, dental, behavioral health, and pharmacy.

The Gecko team took great pride in crafting a strong, clean, fun, and welcoming brand for such a integral community partner. We’re excited to see their organization thrive for many years to come. In the gallery below you will find digital and print materials utilized by PHC in and around Western Montana.

523 N Higgins Ave, Missoula
4.9
5
Michael Sweet 3 weeks ago
The Converge Foundation team really enjoyed working with Gecko Designs. It was our first foray into a professional website, and we had lots of ideas and much to consider. The folks at Gecko guided us through the process and we ended with a product that not only met our needs but was visually pleasing and easy to navigate. Our foundation works with a wide array of persons with varying abilities, so it was important for our foundation to have a website that was accessible. Gecko had the tools and background to support that objective.
5
Katy Doss a month ago
We found Gecko Designs when we were in a huge bind with another website developer. Gecko jumped in and handled a huge technical project for our agency, and was a true pleasure to work with. We appreciated the thoughtfulness they brought to the project, and look forward to working with them again!
5
Jessica Zephyrs a month ago
Gecko took over a very complicated project when another agency wasn't able to finish, and we are very pleased with the partnership. The team is knowledgeable, efficient, excellent communicators, and adept problem solvers. So happy to be working with them.
5
Colleen Gallagher a month ago
After experiencing severe email deliverability issues for weeks, which is a huge problem for a small business, Gecko Designs was able to jump in and immediately uncover what was wrong and resolve the problems. They were extremely professional and helpful and I'm very grateful they got us up and running smoothly again.
5
Mackenzie Cole a month ago
We've worked with Gecko for nearly a decade. They've delivered two complicated sites for us and are always quick to help when we have a request or bump into an issue. They're great to work with, responsive, and solution oriented!