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Gecko Designs is proud to be a woman-owned creative agency

March 1, 2023 Melissa News

In recent years, there has been a growing trend towards gender equality and the empowerment of women. One area where this trend is particularly evident is in the world of business, where an increasing number of women are starting their own companies and taking on leadership roles. This includes the creative agency space, where women-owned agencies are making a big impact. 

A woman-owned creative agency is a business that is primarily owned and operated by a woman, as is the case at Gecko Designs. While founded in 1996 by Gabe Silverman (a male), Melissa Kaplan has been involved in the business operations since 2005, playing the role of CFO and Head of Project Management. And in 2022, Melissa officially transitioned to primary owner of Gecko Designs. 

Gecko Design specializes in a range of creative services, including branding, marketing, advertising, graphic design, web design, and web development. We have years of experience with a team of experts who bring fresh ideas and creative solutions to every project.

One of the main benefits of working with a woman-owned agency such as Gecko Designs is the diversity of ideas and perspectives that they bring to the table. Women often have a different way of looking at the world and approaching problems, which can lead to more creative solutions and more effective marketing campaigns.

In addition to their creative talents, women-owned creative agencies are also known for their strong leadership and business skills. Many of these women-leaders have had to overcome significant challenges and barriers to get to where they are today, which has helped to make them more resilient and determined as business owners. They are often skilled at managing teams, working with clients, and building strong relationships with clients and vendors. 

Another benefit of working with a woman-owned business is the positive impact it can have on your brand. By choosing to work with a company that values diversity and inclusion, you are sending a message to customers that you care about these issues as well. This can help build trust and loyalty with your audience, and can even lead to increased sales and revenue.

A woman-owned creative agency is an excellent choice for any business that is looking for innovative ideas and effective marketing strategies. With their unique perspectives, creative talents, and strong leadership skills, women-led agencies are helping to shape the future of the industry and pave the way for more women to succeed in the business world!

523 N Higgins Ave, Missoula
Rachel Van Brocklin 5 months ago
Gecko Designs is one of the best vendors I've ever hired and worked with in more than 15 years of education and advocacy communications. The work of our nonprofit organization is complex, and they have done exceptional work to help us make what we do clear to a broader external audience. Everyone we've worked with on their team has brought focus, expertise, intelligence, and fun to our work together. I look forward to many more projects with Gecko in the future!
Matt Ludin 5 months ago
Working with Gecko in managing our site (Yellowstone Forever) has been an incredibly positive experience. They have offered and implemented countless solutions and updates to our site. And provide training so that we may also implement site changes internally. They have always provided quality, professional service and in a timely manner. Couldn’t be happier.
Donald Briggs 3 months ago
Because the service we received greatly exceeded our expectations; I wish more stars could be added to this Gecko review. When our firm, Briggs Architecture, relocated to Missoula in 2016, our website and brand did not reflect the desired image. Gecko listened to us, understood our mission, and helped us breakdown what seemed to be an insurmountable problem into manageable pieces and then brought it all together creatively. Gabe, Melissa, Kate and the whole Gecko team continue to update our website and manage our Google presence. They are very professional and fun to work with and I am more than happy to refer Gecko as the best provider with whom we've worked.
Karen Poplawski 5 months ago
Melissa, Gabe and the entire Gecko team are supportive, efficient, and reliable. They are easy to reach and always approach each request with professionalism. Their partnership is highly valuable.
Erin Fitzgerald 11 months ago
We were so happy to find Gecko Designs at Yellowstone Forever when looking for a new company to take over management and design of our nonprofit website! They understood the intricacies of working with nonprofits and jumped right in to help us ensure our site was up to date. They are quick to come to the table to solutions and ideas, and bring the creative mindset we were looking for!